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Projects / Areas of Expertise
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private key encryptionMEMBER+To:
1998
From:
1997
Dubbed MEMBER+, the Neta4 solution offers a unique strategy for integrating push, privacy, and personalization technologies into a single unified software package which allows customers to more effectively trade personal profile information for merchant-supplied benefits and discounts. Using MEMBER+, Web-based merchants will be able to deliver product and service related promotions direct to customers on a one-to-one rather than an anonymous aggregated basis, helping build brand loyalty and increasing customer satisfaction. Problem Definition:
How to build a customized, encrypted browsing experience for offline, users, with eCommerce and other features? Perfect, by the way, for secure invoice presentment, custom catalogs, and a thousand-and-one other uses? Approach:
Ongoing project, with teams in Jerusalem, San Francisco, and New York.
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